Thanh Ly
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Premier World Elite

HSBC
Premier World Elite

Premier World Elite

To showcase HSBC’s Premier World Elite Mastercard’s multitude of travel benefits, we took over an international hub and one of the busiest airports in the world—JFK in New York City. As people arrive or depart the Big Apple, they learn about the card’s perks such as TSA PreCheck reimbursement, point multipliers, ridesharing credit, lounge access, and no foreign transaction fees.

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  Agency:  Saatchi & Saatchi New York  Client:  HSBC   Role:  Art Director  Copywriter:  Derek Peet  Design Director:  Agatha Sohn  Designers:  Charlie Morgan, Ralph Bachir

Agency: Saatchi & Saatchi New York
Client:
HSBC

Role:
Art Director
Copywriter: Derek Peet
Design Director: Agatha Sohn
Designers: Charlie Morgan, Ralph Bachir